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Politicians, CEOs and celebrities all rely on public relations professionals to effectively communicate and build relationships with the public. This minor will give you a solid foundation in the principles of public relations and advertising and teach you to think strategically when crafting a media relations plan.
In the Minor in Public Relations program, you’ll also learn to write persuasively for a diverse audience. This program perfectly complements a major in marketing, political science or journalism, but it also can be customized. You will take required courses, such as the Principles of Public Relations and Writing for Strategic Communications, and then select elective courses that focus on your own particular areas of interest, such as sports public relations, international public relations and event planning.
For students whose majors are outside the School of Communications, required minor courses are:
| Code | Title | Credits |
|---|---|---|
| COM 140 | Storytelling | 3 |
| STC 101 | Principles of Public Relations | 3 |
| STC 201 | Writing for Strategic Communications | 3 |
| STC 332 | Communication Research and Analysis | 3 |
| Select two elective courses from Strategic Communication (STC). | 6 | |
| Total Credits | 18 | |
For students whose majors are within the School of Communications, required minor courses are:
| Code | Title | Credits |
|---|---|---|
| STC 101 | Principles of Public Relations | 3 |
| STC 201 | Writing for Strategic Communications | 3 |
| STC 332 | Communication Research and Analysis | 3 |
| Select three elective courses from Strategic Communication (STC) other than the student’s major. | 9 | |
| Total Credits | 18 | |
Our undergraduate admissions counselors are here to answer any questions you may have and help you navigate the application process.