(3 cr.) The course addresses environmental components of international marketing that affect business. Students learn about product, price, place and promotion in a global context. Additional topics include regional integration, emerging markets, global marketing strategies and research methods. Prerequisite: IB 201., As Needed

Sessions

Spring 2020

Section 01

  • Instructor
  • Mohammad Elahee
  • Days
  • T,TH
  • Time
  • 2:00 pm - 3:15 pm
  • Location
  • College of Arts & Sciences 1 Room 216